Have a good supply of Cautionary Tales
We often talk to our clients about what really motivates customers to buy. Of the different reasons that come up, there are always two themes – to achieve gain and to avoid pain. Of the two, avoiding pain is by far the biggest motivator.
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Have a good supply of Cautionary Tales
31.08.2010
We often talk to our clients about what really motivates customers to buy. Of the different reasons that come up, there are always two themes – to achieve gain and to avoid pain. Of the two, avoiding pain is by far the biggest motivator.
Arrange social networking events
17.08.2010
People buy from people they know and trust. We all know that, but how often do we go out of our way to create that trust. The very big brands are all too aware of the importance of spending time with their key clients and prospects in a social environment.
Send a Newsletter - Get more clients!
03.08.2010
It is really important that we keep in touch with our customers, whether we worked with them last week or last year. We have heard some businesses say in the past "once we have got our bill paid, we never speak to them
What is your customers pain?
16.07.2010
Have you ever considered making your business a GP's Surgery with you as the lead Doctor? If no, then perhaps you should consider doing it fast!
Using Twitter in your Business
28.06.2010
Social media is becoming a bigger part of many businesses marketing strategies, than ever before. Yet for many businesses, perhaps your own, Twitter is still a bit of a mystery; so that is why this short article has been put together in order to steer you in a more beneficial direction.
Make People Remember You!
07.06.2010
We meet people every day of our lives, so the question should be asked, "with all these people I am meeting, why don't I get more sales?"
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